Digital satellite broadcasting of 3D channels was launched for the first time in Russia and Eastern Europe

Moscow, February 2, 2010 — Samsung Electronics (South Korea), the General Satellite Corporation (Russia), Platform HD (Russia) start the first in Russia and Eastern Europe joint  broadcasting of 3D-channels. It is expected in the medium-term future that 3D-project will be offering a wide range of TV programs, including movies, entertainment shows and sport events.

3D-content is shot by special high definition video cameras. It is then transmitted over existing infrastructure of Platform HD Broadcasting Project.

The new channel can be watched in a 3D format using purposely modified digital satellite receiver HD-9300, which has built-in control systems middleware (CSMW) for operator functioning GS 3.0, developed by the General Satellite Corporation.

Samsung Electronics presented the first 3D TV-sets production samples as far back as 2007. 3D TV-sets by Samsung (models PS42B450B1W, PS42B451B2W, PS50B450B1W, PS50B451B2W) are currently manufactured in Russia at the Samsung plant in Kaluga Region. They are the only 3D TV-set models on the Russian market and are available from the majority of retail chains at the prices between 27990 and 44 990 Russian rubles. Active 3D-glasses SSG2000 model is also available at the price 5 990 Rr. many years of experience in development, leadership in manufacturing and market promotion of 3D Tv-sets and, consequently, availability of quality 3D equipment made Samsung the obvious choice as a partner in the 3D broadcasting Project.

"The ability to react quickly to changing market conditions shows innovation potential of the General Satellite Corporation. We offer cutting edge technological solutions for television industry, and currently 3D broadcasting is such a technology", − says Mr Andrey Tkachenko, the President of the General Satellite Corporation.

"We are very glad to cooperate with the General Satellite Corporation, which we see as a reliable partner and a professional player in the field of digital television. It has everything for successful implementation of our joint project. I am confident that consumers will appreciate its uniqueness," − said Mr. Sang Woo Han, Audio-Video department Director at the Samsung Electronics Rus Company.

"We have the pleasure to offer the market a new direction of satellite HD television development. 3D-video technology develops very quickly and has already attracted a lot of attention from the customers, judging by the box offices receipts. We, together with our partners, lay today a foundation for development of the 3D-broadcasting in Russia tomorrow" − says Mr Nikolay Gubbenet, General Director of the Platform HD.