General Satellite Corporation will present its current international projects at the 15th international exhibition and forum CSTB’ 2013. The exhibition will take place in Crocus Expo, Moscow, from January, 29 to 31.

During the IP & TV Forum which will be held within CSTB on January, 30 in Hall 1 (conference room 2) heads of the various departments of the corporation will make presentations on the projects. In particular, Polina Belova, Head of Project Management Department of Foreign Broadcasting Projects Department will present a report "The launch of digital terrestrial television project abroad by the example of Cambodia". The first national Pay Digital Terrestrial TV Platform "One TV" was commercially launched in the fall of 2012 in Cambodia. The project is carried out by General Satellite Corporation in partnership with Royal Group of Companies – the largest private telecommunication company in Cambodia. By the year 2015 it is planned to connect at least 400,000 subscribers.

The Cambodian project is a part of the company´s next five-year technological and investment strategy. General Satellite is planning to launch different broadcasting projects in Pakistan, Bangladesh, other Asian counties, as well as in CIS and the English-speaking Africa, on the basis of the Corporation’s own unique TV-related technologies.

In the first quarter of 2013 the Corporation plans to create the first pay satellite operator in Pakistan. Right now the Pakistan DTH project preparation is under way, all the necessary business decisions are to be taken, and the business model awaits approval. The total investment program is to result in the launch of broadcasting projects all over the world. “One TV” can contribute to the implementation of analogue to digital switchover in Cambodia. With its technology and infrastructure it has the capacity to reach up to 70% of the total households who have televisions in Cambodia.

Within the CSTB’2013 the Corporation will also present about 10 latest models of satellite, cable and terrestrial receivers with broadened quality opportunities as well as the new middleware for the receivers. Universal for all the receivers designed and produced by General Satellite, the middleware will be able to provide conceptually new level of services both for operators, advertisers and the audience. The presentation of the middleware which will take place at the Corporation’s booth will demonstrate its advantages: flexibility and simplicity of technological infrastructure administration for operators, easy access to a certain audience, convenient and understandable ways to adjust the interface according to one’s preferences.

A number of intelligent features to anticipate the desires of the audience and integrated solutions will significantly reduce related expenses, increase efficiency of various services and eventually significantly increase ARPU (average revenue per user). The presentation of new receivers and demonstration of their options will take place at General Satellite Corporation booth at CSTB’2013 (pavilion 4, booth 434).

News